Brand refresh
The Frye Art Museum contrasts their traditional 19th Century collection with their rotating, cutting-edge contemporary exhibits. This identity highlights this contrast by taking elements from their traditional gallery and translating to a modern, Massimo Vignelli-esque identity.
Brand refresh
The Frye Art Museum contrasts their traditional 19th Century collection with their rotating, cutting-edge contemporary exhibits. This identity highlights this contrast by taking elements from their traditional gallery and translating to a modern, Massimo Vignelli-esque identity.
Brand refresh
The Frye Art Museum contrasts their traditional 19th Century collection with their rotating, cutting-edge contemporary exhibits. This identity highlights this contrast by taking elements from their traditional gallery and translating to a modern, Massimo Vignelli-esque identity.